Halcyon Hotels · Hospitality · 2026
Concept project — a self-initiated study, not client work
A booking journey as calm as the stay
Brand-led site and direct-booking engine for a group of boutique coastal hotels.
live_example — interact with it below
Open live sitedevweb.website/demos/halcyon
- Concept brand
- Halcyon Hotels
- Year
- 2026
- Services
- StrategyDesignDevelopmentBooking integration
The challenge
Over 70% of bookings came through third-party platforms, costing Halcyon 18% commission on every stay and any relationship with the guest.
Our approach
We built an editorial, image-first site with an embedded booking flow that cut steps from seven to three, plus a rates engine that always shows the best direct price.
What this design is built to achieve
- +64%
- Direct bookings
- 1.2s
- Largest contentful paint
- −38%
- Booking abandonment


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